Gap: Finding Your Style Essentials

Gap makes wardrobe staples accessible for any occasion with their collections for men, women, kids and babies spanning casualwear, denim, accessories and more. Since opening their first store in 1969, Gap has outfitted generations by delivering classic style, quality and value season after season.

With over 2,000 company-owned and franchise locations globally plus online shopping, Gap provides everyday essentials to build the foundation of your closet. Discover denim, khakis, t-shirts, dresses and more designed to be mixed, matched and worn effortlessly.

Gap Through the Years

Gap was founded in 1969 in San Francisco, selling Levi’s jeans and records before expanding into signature khakis and other apparel. Their name was inspired by the “generation gap” between adults and youth.

Through the 1970s-90s, Gap experienced incredible growth, defining casual American style with their denim, khakis and t-shirts. Staples like their classic white pocket tee and five-pocket jeans became ubiquitous.

Today Gap continues bringing their basics to a global audience through online shopping and stores in over 40 countries. Their widespread physical retail presence makes finding those everyday essentials convenient.

Key Gap Styles

Step into a Gap store or their online shop to discover wardrobe basics needed to pull any outfit together:

  • Denim – From skinny to boyfriend, short to tall, find perfect fitting jeans
  • Tops – Crewneck tees, linen shirts, raglan pullovers, and blouses in classic solids and stripes
  • Dresses – Stylish shirtdresses, knit swing dresses, sundresses and maxi dresses
  • Khakis – Available in multiple fits, fabrics and colors, pair with everything
  • Activewear – Leggings, shorts and athletic tops for yoga, jogging and beyond
  • Accessories – Belts, hats, scarves and jewelry finish your look

Gap In-Store Experience

Gap’s bright, clean stores and website make finding essentials easy and enjoyable. Their style advisors offer recommendations to complete your look.

The website features new arrivals, style guides and promotions to inform your shopping. In-store pickup and free shipping make getting your items convenient.

Visit Gap in person or online to fill your closet with the building blocks of great style: denim, tees, button-downs, khakis and more. Build looks that work for school, weekends and wherever your days take you.

Scroll to Top
%d bloggers like this: