With its focus on cultivating a “modern, functional wardrobe,” Cos takes a refined yet refreshingly minimal approach to essentials. The brand, founded in 2007 as part of the H&M group, has carved out a niche for elegantly straightforward style.
Cos removes the complication from getting dressed but retains a quiet sophistication. The resulting aesthetic feels cosmopolitan yet uncomplicated – clothes to elevate everyday life.
From its sleek silhouettes to neutral color palette, the Cos vision come through in every clean-lined piece. Here’s an exploration of the simple yet thoughtful details that define the Cos way:
The Fabric Focus
Cos chooses high-quality natural fibers and textured blends, emphasizing tactile beauty and comfort. Lightweight merino wool, smooth organic cotton, subtly iridescent Tencel® and soft alpaca feature prominently across knits and wovens.
Streamlined Shapes
Garments skim the body gracefully thanks to minimal embellishment. Timeless silhouettes like wrap dresses, trench coats and boxy crewnecks help build a lasting wardrobe. Pared-back detailing like exposed seams and visible hems enhance the minimalist aesthetic.
A Neutral Foundation
Black, white, beige and grey form the core of the Cos color palette, creating a neutral jump-off point. Pops of earth tones and pastels provide subtle contrast. The vibe is more Scandinavian zen than Mediterranean vibrance.
Thoughtful Design Touches
Subtle design elements enhance wearability and comfort. Stretch fabrics, curved side seams and discreet elastic waists provide ease of movement. Detachable belts, removable buttons and adjustable tie details allow customizable styling.
Don’t Miss the Cos Discount Section
The Cos website features a designated discount section where savvy shoppers can find great deals on past-season pieces. It’s worth browsing regularly for covetable Cos style at reduced prices. You can also find online cos voucher codes and promos for additional savings on your purchase.
Cos Customer Service Comes Through
The team at Cos provides helpful customer service online at www.cos.com, in stores like their flagship at Cos High Street Kensington, and over the phone. They work hard to make the shopping experience easy and enjoyable for all.
The Rest of the Cos Story…
From modern essentials redefined to considered proportions and a responsible vision, the Cos brand ethos comes through in the rest of their collections. Pieces feel timeless yet relevant for today’s lifestyle. Effortless style balanced with mindfulness makes Cos a go-to brand for elevated essentials.
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